Apple Offers Refunds to Australian iPad Buyers Over ‘Misleading’ 4G Claims

96cf4 New iPad Thumb  Apple Offers Refunds to Australian iPad Buyers Over ‘Misleading’ 4G Claims

After Australian officials criticized Apple earlier this week over “misleading” claims regarding 4G in the Australian market, Apple has now agreed to offer full refunds to any Australian purchasers of the new iPad that are disappointed over its lack of support for Telstra’s LTE 4G network.

57f01 New iPad 4G  Apple Offers Refunds to Australian iPad Buyers Over ‘Misleading’ 4G Claims

ABC News reports:

The company says it will email purchasers offering a refund if they believe they have been misled. Clarifications will also be made at point of sale.

The complaint centered around the fact that the new iPad can currently only connect to LTE networks in the U.S. and Canada. As such, the Australian Competition and Consumer Commission claimed that Apple’s marketing of the new iPad as a 4G device was misleading to consumers.

57f01 Screen Shot 2012 03 28 at 8 43 27 AM  Apple Offers Refunds to Australian iPad Buyers Over ‘Misleading’ 4G Claims

As noted by the above screenshot from the Australian Apple Online Store, Apple has also added clarification to their Australian online store and promotional materials in the country which reflect that the new iPad will not work with Telstra’s 4G network. It will, however, work with Telstra’s HSPA+ 3G network, which can reach speeds of up to 42Mbps – faster than LTE networks in the U.S. in many cases.

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Apple Explains iPad 3 Charge Problems, Possible Solutions

How full is 100 percent? Users of the new iPad are probably asking this question after discovering that the device doesn’t actually charge the way they thought it does. Although it’s the new iPad that is under fire due to how it handles its battery charging, Apple execs state that the new tablet charges the same way as other iOS devices.

iPad battery indicator Apple Explains iPad 3 Charge Problems, Possible Solutions

Lying might be too serious a term for the new iPad’s charging issue but that is what users may be feeling. Here’s the low down: Apple devices (namely the iPad, iPhone, and iPod Touch) are displayed as 100% charged even before the battery actually reaches full charging capacity. Once the battery does become full, it will discharge a little then charge back again to actual 100%, repeating this cycle until the user unplugs the device from the outlet.

According to Apple, the reason these iOS devices are designed to “lie” on their battery meter is apparently for the consumer’s benefit as this design allows users to plug in their devices for as long as they like without worrying about damaging the battery. In addition, the decision to have the device “lie” about their charging was made deliberately so as to reduce confusion with consumers.

Conversely, this only heightens customers’ confusion as to when is the battery really full since if you unplug it the moment the indicator turns 100%, it’s highly likely that your device is still not fully charged. However, Apple holds fast to its promise of 10 full hours to its customers.

On the bright side, users no longer need to fret about charging their devices. Simply let their iPads – or iPhones, or iPods – take care of charging themselves. Unfortunately, if you’re the type who’s used to getting involved in taking care of your device’s battery, you might need to try to get used to letting your device worry about its battery.

On the other hand, Apple may want to think about the fact that its consumers are actually more concerned about how to maximize the time they can use their devices without needing to plug it in and that they should put more effort in that aspect. Longer battery hours, anyone?

(via)

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Australian Government: Apple is ‘Misleading’ in 4G Claims With New iPad

4d23d 4g australia  Australian Government: Apple is ‘Misleading’ in 4G Claims With New iPad

The Australian Competition and Consumer Commission has announced it will take Apple to court over the company’s “misleading” advertising, which gives the impression thst its new iPad runs at 4G speeds in Australia.

4d23d 4g australia  Australian Government: Apple is ‘Misleading’ in 4G Claims With New iPadAppleInsider:

Though the new iPad runs at 4G LTE speeds on some carriers in North America, the device is not compatible with Australia’s 4G network on the 1800MHz frequency. Because of that, the ACCC seeks “injunctions, pecuniary penalties, corrective advertising and refunds to consumers affected,”

The ACCC said Tuesday it will make an application in federal court in Melbourne at 9:30 AM Wednesday, charging “alleged contraventions of the Australian Consumer Law.”

The statement reads, “The ACCC alleges that Apple’s recent promotion of the ‘new iPad with WiFi + 4G’ is misleading because it represents to Australian consumers that the product ‘iPad with WiFi + 4G’ can, with a SIM card, connect to a 4G mobile data network in Australia, when this is not the case.” The commission wants to ensure that consumers are “are made aware of the correct technical capabilities” of Apple’s latest tablet device.

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Review: The underGROUND Sleeve for iPad by Incipio

a3b41 incipio logo  Review: The underGROUND Sleeve for iPad by Incipio

Standing behind the sole focus “to provide customers with accessories that look as good as they function,” Incipio operates 24/7-around-the-globe to ensure their love of mobile devices and related hardware continues to fuel their passion.  The Irvine, CA startup has, in the past twelve years, become one of the leading mobile accessory companies in the world.  This is one of four review posts to shed some extra light on their stellar iPad 3rd generation line-up. To begin, I take a close look at the underGROUND.

178d2 Incipio underGROUND 582x582  Review: The underGROUND Sleeve for iPad by Incipio

Form, Function, Fashion

A stylish felt sleeve, underGROUND is perfect for the on-the-go professional that requires a classy touch.  A premium grade charcoal felt is accented with excellent white stitching and a tabbed front closure.  Sliding the hinged tab back reveals a supple suede lining, guaranteed to hold the iPad comfortably in-place.  All of the niceties are packaged in a low-profille and stylish demeanor.

The sleeve was designed with a little extra give, which easily accommodates the iPad-form-factor without busting through the seems.  As the materials are felt and suede, the folio will weather slightly and break-in during use, which is perfect for a slightly vintaged look over time.  The discreet, minimalistic and sophisticated look will further enhance your trendy appeal as you pull this from a briefcase at your next presentation to that important client.

While the underGROUND is felt and suede, the protection is sufficient.  As with all sleeve/slip covers, it is not going to protect your device from a significant fall, but be assured it offers excellent protection for its design.

178d2 iPadUndergroundLowProfile1  Review: The underGROUND Sleeve for iPad by Incipio 178d2 iPadUndergroundContrastStitch1  Review: The underGROUND Sleeve for iPad by Incipio

Conclusion
Rating: 5/5

Breaking onto the iPad 3rd generation accessory scene early, Incipio provides an excellent initial line-up of quality accessories. The underGROUND ($ 29.99, Order Page) is no exception to the company’s high standard.  If you are one who usually dresses to impress, make sure your electronic accessories are as professional as your haberdashery line of clothing.

Pros

  • Simple and minimalistic
  • Professional
  • Premium felt and suede
  • Lightweight

Cons

  • Not as protective as a hardened case, but that comes with the territory

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Wired Tests New iPad Heat, Finds It To Be Middle Of The Tablet Pack

ca895 Hot Fire Overheating Thumb  Wired Tests New iPad Heat, Finds It To Be Middle Of The Tablet Pack

Wired have carried out their own new iPad heat tests and found that it is in the middle of the road compared with other tablet models, such as the Kindle Fire and the iPad 2. They carried out the test using Dead Space instead of Infinity Blade 2, as the latter is iOS exclusive.

Wired explain how exactly they carried out their test:

First we recreated the Consumer Reports testing scenario (though in our testing, we used an infrared thermometer instead of a thermal camera, as in the original experiment). After 20 minutes of intenseInfinity Blade 2 action, we were able to get the iPad up to 100 degrees. After 45 minutes, the iPad hit 108 degrees at its hottest point on the back of the tablet.

We then turned our sights to other tablets — how hot would they get when running graphics-intensive games? Infinity Blade 2 is an iOS exclusive, so we needed to find a different control game, something that runs on all platforms, but also taxes a tablet’s processor and graphics engine. We ended up usingDead Space, a first-person shooter that’s available for most tablets on the market, and includes 3-D graphics.

We started our gauntlet of testing with the new iPad. Like all the tablets we cross-tested, we started with a completely cool device, and kept the iPad unplugged to more closely approximate a real-world use scenario. We played Dead Space for 30 minutes, by which point the iPad’s back-panel heat had already plateaued.

The result? The third-generation iPad reached just 94 degrees Fahrenheit in its hottest rear chassis location (slightly below, and to the right of, the Apple logo when the tablet is held in portrait mode). Ninety-four degrees is not an uncomfortable temperature in one’s hands, and it’s also well short of the alarming 116 degrees publicized by Consumer Reports, as well as our own 108 degree reading. Dead Space may not tax the iPad’s internals as much as Infinity Blade 2, but it’s still a demanding 3-D game in the tablet space, and will certainly evoke hotter run temperatures than a mail program, YouTube or Angry Birds during continuous use.

This definitely seems pretty conclusive that the temperature of the new iPad is nothing to whine about, even though there will always be some sceptics who will say that Dead Space 2 is not using the new iPad to its full capacity.

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